eliaz wright
 art direction         graphics        about          




Role: Brand Design, Art Direction, Copywriting  
“What’s that scent in the air? Is it your perfume? Cologne?”

“Oh, just... my mouthwash.”

Oh, Just... is a spec botanical mouthwash built for scent people. I drew the wordmark with a nose hiding in the S, designed the product like an apothecary fragrance line, and stretched out the design system across a couple of concepts. Your mouth deserves so much better than cool blue!